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Paz.aiAgentic Store Score

allbirds.com

Scanned · rubric v0.1.0 · 5 products sampled

← New scan

Strong agent readiness

Prompt to improve

Copy this implementation prompt to fix the top gaps found on allbirds.com.

x Homepage has Organization/Store JSON-LDx Shipping policy accessiblex Return policy accessiblex Terms of service accessible

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Task

Can an AI agent discover products, check prices, and understand the cart handoff on allbirds.com?

Agent navigated to homepage

Homepage loaded successfully (HTTP 200)

Agent searched for product pages

Discovered 8 product URLs from JSON-LD, links, and sitemap

Agent sampled 5 product pages

5 of 5 products fetched successfully

Agent checked product structured data

5 of 5 products have Product JSON-LD

~

Agent checked store policies and cart handoff

8 of 15 store-level checks passed

Fix these gaps first

Critical access gaps come first, followed by other applicable readiness gaps.

  1. 01

    Homepage has Organization/Store JSON-LD

    Add Organization or OnlineStore JSON-LD to your homepage with name, url, logo, and sameAs links.
    Discovery and crawlability
  2. 02

    Shipping policy accessible

    Publish a shipping policy at /shipping or /policies/shipping that describes shipping methods, costs, and timeframes.
    Shipping, returns, merchant, and trust clarity
  3. 03

    Return policy accessible

    Publish a return policy at /returns or /policies/returns that explains return eligibility, timeframes, and process.
    Shipping, returns, merchant, and trust clarity
  4. 04

    Add-to-cart controls present on site

    Ensure add-to-cart buttons use standard form submissions or data attributes so agents can interact with them.
    Agent-operable controls and cart handoff
  5. 05

    Terms of service accessible

    Publish terms of service at /terms so agents can understand purchase conditions.
    Shipping, returns, merchant, and trust clarity

Audit the checks behind the score

Applicable evidence is grouped by how it contributes to the score. Bonus checks appear only when they add points.

Discovery and crawlability4 of 5 applicable passed · 15.0 / 20 points
  • robots.txt exists and is accessiblePassed

    robots.txt found and accessible

  • XML sitemap existsPassed

    sitemap.xml found with valid XML structure

  • robots.txt references sitemapPassed

    robots.txt contains sitemap directive

  • Homepage content available without JavaScriptPassed

    Homepage has 97492 chars of text content and an H1 tag in raw HTML

  • Homepage has Organization/Store JSON-LDFailed

    No Organization/Store JSON-LD on homepage

    Recommendation

    Add Organization or OnlineStore JSON-LD to your homepage with name, url, logo, and sameAs links.

Product structured-data consistency4 of 4 applicable passed · 20.0 / 20 points
  • Product JSON-LD on PDPsPassed

    5 of 5 sampled products have Product JSON-LD structured data

  • Consistent structured data across productsPassed

    5 of 5 evaluated products expose the same Product schema field pattern

  • PDPs accessible without JavaScriptN/A

    5 product pages were evaluated; transport failures are excluded rather than scored as merchant failures

  • Product images on PDPsPassed

    5 of 5 products have images

  • Product descriptions on PDPsPassed

    5 of 5 products have descriptions

Price, stock, and variant fidelity3 of 3 applicable passed · 20.0 / 20 points
  • Price visible on PDPsPassed

    5 of 5 products have visible pricing

  • Stock/availability on PDPsPassed

    5 of 5 products show availability/stock status

  • Product variants/options on PDPsPassed

    5 of 5 products expose variant/option selectors

Agent-operable controls and cart handoff2 of 3 applicable passed · 17.1 / 20 points
  • Add-to-cart controls on PDPsPassed

    5 of 5 products have add-to-cart controls

  • Cart/checkout endpoint accessiblePassed

    Cart endpoint found at /cart

  • Add-to-cart controls present on sitePartial (50%)

    No add-to-cart buttons found on homepage (may be on PDPs)

    Recommendation

    Ensure add-to-cart buttons use standard form submissions or data attributes so agents can interact with them.

Shipping, returns, merchant, and trust clarity1 of 4 applicable passed · 5.6 / 20 points
  • Shipping policy accessibleFailed

    No shipping policy page detected at common paths

    Recommendation

    Publish a shipping policy at /shipping or /policies/shipping that describes shipping methods, costs, and timeframes.

  • Return policy accessibleFailed

    No return policy page detected at common paths

    Recommendation

    Publish a return policy at /returns or /policies/returns that explains return eligibility, timeframes, and process.

  • Merchant/contact information accessiblePassed

    Contact or about page found

  • Terms of service accessibleFailed

    No terms page detected

    Recommendation

    Publish terms of service at /terms so agents can understand purchase conditions.

Bonus signals2 of 2 applicable passed · 5.0 / 5 points
  • llms.txt presentPassed

    llms.txt file found at root

  • agents.md presentPassed

    agents.md file found at root

  • MCP server descriptor presentN/A

    No MCP server descriptor found (bonus, not required)

    Recommendation

    Publish an MCP server descriptor at /.well-known/mcp.json to expose your store's capabilities to AI agents.

  • AI commerce catalog endpoint presentN/A

    No AI catalog endpoint found (bonus, not required)

    Recommendation

    Publish an AI commerce catalog at /.well-known/ai-catalog.json to enable agent-driven purchases.

Sampled products

5 products were sampled from the storefront. Each was checked for structured data, pricing, availability, images, and cart controls.

Men's Runner NZ Slip OnHTTP 200

https://www.allbirds.com/products/mens-runner-nz-slip-on-mushroom

JSON-LD Price Stock Variants Images Description Add to cart
Men's CruiserHTTP 200

https://www.allbirds.com/products/mens-cruiser-medium-grey

JSON-LD Price Stock Variants Images Description Add to cart
Men's Tree Runner NZHTTP 200

https://www.allbirds.com/products/mens-tree-runner-nz-medium-grey

JSON-LD Price Stock Variants Images Description Add to cart
Women's Tree Runner NZHTTP 200

https://www.allbirds.com/products/womens-tree-runner-nz-medium-grey

JSON-LD Price Stock Variants Images Description Add to cart
Women's Canvas CruiserHTTP 200

https://www.allbirds.com/products/womens-cruiser-canvas-port

JSON-LD Price Stock Variants Images Description Add to cart

Evaluator notes

  • 100% of sampled products have Product JSON-LD structured data.
  • 100% of sampled products have visible pricing in HTML or JSON-LD.
  • 100% of sampled products have add-to-cart controls accessible to agents.
  • 2 of 4 emerging signals detected (llms.txt, agents.md, MCP, AI catalog).
  • Overall score of 83/100 places this store in grade B - Strong agent readiness.